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Book Summary: Mind Your Own Business
This article is based on the following book: Mind Your Own Business A Maverick’s Guide to Business, Leadership and Life By Sidney Harman Doubleday & Company, Inc., 2003 ISBN 0-385-50959-6 208 pages A maverick is an independent person who will...
Business Growth Through Strategic Merger and Acquisition
Successful growing companies usually grow through a combination of organic growth and strategic acquisitions. For purposes of this article, a strategic acquisition is defined as an acquisition where the result of the combination is far greater than...
Develop a Successful Business Foundation Second to None
Looking to start a new business? Starting a new business can be
a complex, exciting time. There are many aspects to explore.
Consider this startling statistic approximately 97% of small
businesses fail or under perform. There are certain areas...
Ready, Fire ... Aim!
Almost every book about starting a new business begins by telling you to write a business plan. Many readers run in terror, others jot some notes on a pad and a very few sit down to write out a comprehensive strategic plan for their business. After...
Survival Without Computers
I was slowed down when my computer crashed and I had no data, no
address book and not even my passwords to get back online. I
didn't think I was doing anything remarkable by bouncing back to
productivity even with this handicap for a week. But...
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Build Winning Alliances
Many professionals suspect there must be a more efficient way to attract customers. They wonder, "How can I shift from gathering one business card at a time to gathering thousands of customers through one initiative?"
Business strategist Debra Valle (PCC) challenges audience members to abandon their "one-customer-at-a-time" mentalities in favor of creating strategic alliances that increase visibility, sales and profits.
About the Author
Debra Valle (PCC) is a nationally-known speaker, author and president of Marketing U Inc., a virtual university and coaching company that helps emerging businesses create and transform ideas into sustainable business opportunities.
Debra's background includes 18 years with Fortune 500 companies Chrysler, Mazda, Nestle, and Michigan Opera where she was responsible for brand positioning, strategic planning, advertising, and direct marketing.
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